Audience Feedback

The general feedback that we have received of the final cut of our music video from our peers and target audience, 16-28 as well as older audience members outside our target audience has been generally well received with positive remarks on the input of using an actual band to perform for our project. The narrative has also been appreciated for not subtracting or distracting any of the overall performance of the band. It has been noted for having a very typically portrayal in an indie style by having young actors, the clothing is typical and promoting artists who where similar clothes. Our target audience of 18-25 have responded very well to the video but felt that the age of the actors in the narrative didn't feel very appealing and unable to relate to them because of their young age but they well liked the performance, look and feel of the band that was woven around them. Unfortunately we had no young adult looking actors to work with, nor could we find any to help us, so we stuck with the young actors that we had. As a result the video perked up an small interest of 15-18 which was unexpected for us because we thought they would find the genre of the track and the fact that it was unknown band uninteresting.

The feedback that we have received from the band, King of Spain, has been very positive over the final out come of the video and are currently considering ways of their own to spread and use the video for themselves for future reference. This has given us the possibility of during a more 'professional' music video for the band in the future should the need be.